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Direct Mail for Home Service Businesses

Trade-specific guides, seasonal campaign planning, and local area marketing for contractors and home service companies.

ARTICLES

Three-stage seasonal timeline for landscaping direct mail: mail early-bird offers in January and February, lock in bookings by the March deadline, and start April with a full schedule.

HOME SERVICES ·

Landscaping Direct Mail: Fill Your Spring Schedule Before February

A guide to planning seasonal landscaping mail, including pre-season offers, spring reminders, fall services, and EDDM route selection.

Diagram of why roofing suits direct mail: high job values, storm damage that clusters by street, visually compelling before-and-after imagery, and demand that has to be created before a leak.

HOME SERVICES ·

Roofing Postcards That Actually Get Calls

A guide to roofing postcard campaigns after storms, around neighborhood projects, and across the seasons, with EDDM planning and design considerations.