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Tips, guides, and insights about sending physical mail online.

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Page 5 of 13

USPS Letter vs Flat vs Parcel: Size, Weight & Postage Guide

A flat costs $0.85 more than a letter per piece. At 5,000 pieces, that's $4,250 in avoidable postage. Dimensions, weight limits, nonmachinable surcharge triggers, and common mistakes.

By Nathan Hazard

Home Services Postcard Design: What Gets Calls vs What Gets Recycled

Design postcards that generate calls, not recycling. Trade-specific tips for HVAC, plumbing, roofing, landscaping, and more — offers, imagery, phone placement.

By Nathan Hazard

Home Services Seasonal Direct Mail Calendar: When to Mail for Every Trade

Month-by-month direct mail calendar for 10 home services trades. See when to mail EDDM postcards for HVAC, plumbing, roofing, landscaping, and more.

By Nathan Hazard

New Mover Direct Mail: Reach Homeowners Before Your Competitors

New movers spend $9,000–$12,000 on home services in 6 months. Learn how to reach them first with EDDM and targeted direct mail campaigns.

By Nathan Hazard

Postmark vs Postage: What Is the Difference?

Postage is what you pay to mail something. A postmark is the mark USPS applies showing when it was processed. Here is why the difference matters.

By Nathan Hazard

Postmark Date and Tax Returns: The IRS Mailbox Rule After the 2026 USPS Change

The IRS treats a timely postmark as a timely filing. But USPS postmark dates no longer match your drop-off date. Here is how to protect yourself at tax time.

By Nathan Hazard

How to Postmark a Letter: USPS Rules and Options

USPS postmark dates no longer match your drop-off date. Learn how to get a manual postmark for free, why it matters for deadlines, and your alternatives.

By Nathan Hazard

Bulk Mail Postage Rates [2026]: USPS Marketing Mail Pricing

Complete 2026 USPS Marketing Mail rate tables by presort level. Compare automation, carrier route, nonprofit, and EDDM rates. Effective January 18, 2026.

By Nathan Hazard

Direct Mail Software vs Print Shop: True Cost Compared

The per-piece cost of a print shop looks cheaper on paper. But when you add postage, envelopes, gas, and the trip to the post office, the math changes. Here's the honest breakdown — including when a print shop is still the right call.

By Nathan Hazard

Email inbox beside a sealed paper envelope, illustrating a direct mail and email comparison.

Direct Mail vs Email Marketing: Which Channel Fits the Job?

Email is faster and easier to iterate. Direct mail earns its place when physical presence, address-based reach, or a high-value moment matters. Compare both without relying on misleading benchmarks.

By Nathan Hazard

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